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Michael Saylor in a 2022 interview with ReasonTV
Photo: ReasonTV, CC BY 3.0, via Wikimedia Commons (resized)

People · culture

Michael Saylor: the man who turned a company into a bitcoin bank

Founder of MicroStrategy (now Strategy). Lost billions on paper in the 2000 dot-com crash, called bitcoin doomed in 2013, then in August 2020 bet his company on it. Today Strategy holds more bitcoin than any other company, and Saylor is the loudest bitcoin voice on X.

848,000 BTCheld by Strategy · 4.04% of all 21M
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Strategy (MSTR): how much bitcoin and at what price

Bitcoin held

848,000

per bitcointreasuries.net, as of 2026-10-11 12:41 UTC · 7d +334

Average price paid

$75,441

$64.0B spent in total · Strategy, as of 2026-10-05

Worth today

$71.1B

at BTC $83,790 (Coinbase spot)

Price vs average cost

+11.1%

Before debt, preferred stock and fees. Not a profit figure.

Every purchase report since August 2020

122 reports · ● buy ● sale
0225k450k675k900k202120222023202420252026
  • 10 Aug 2020 · first buy: 21,454 BTC at $11,652, $250M
  • 21 Jun 2021 · passed 100,000 BTC (total 105,084)
  • 11 Mar 2024 · passed 200,000 BTC (total 205,000)
  • 18 Nov 2024 · passed 300,000 BTC (total 331,200)
  • 2 Dec 2024 · passed 400,000 BTC (total 402,100)
  • 24 Mar 2025 · passed 500,000 BTC (total 506,137)
  • 14 Jul 2025 · passed 600,000 BTC (total 601,550)
  • 20 Jan 2026 · passed 700,000 BTC (total 709,715)
  • 20 Apr 2026 · passed 800,000 BTC (total 815,061)
  • 25 Nov 2024 · largest buy: 55,500 BTC for $5,400M

About the sales: in reports from 1 Jun 2026 to 10 Aug 2026 Strategy showed 5 net sales, 6,948 BTC in total. It went back to buying on 31 Aug 2026. The “never sells” meme →

Full purchase table
#Report dateBTCAvg priceCost, $MTotal BTCSource
1222026-10-05+334$85,83929848,0008-K
1212026-09-28+1,665$85,681143847,6668-K
1202026-09-21+950$79,67076846,0008-K
1192026-08-31+4,603$80,318370845,0508-K
1182026-08-10-1,690$64,262-109840,4478-K
1172026-08-03-1,638$63,957-105842,1388-K
1162026-07-06-2,225$60,773-135843,7758-K
1152026-06-30-1,363$59,256-81846,0008-K
1142026-06-22+520$67,06835847,3638-K
1132026-06-15+1,587$63,024100846,8428-K
1122026-06-08+1,550$65,332101845,2568-K
1112026-06-01-32$77,135-2843,7068-K
1102026-05-18+24,869$80,9852,014843,7388-K
1092026-05-11+535$80,34043818,8698-K
1082026-04-27+3,273$77,906255818,334strategy.com
1072026-04-20+34,164$74,3952,542815,061strategy.com
1062026-04-13+13,927$71,9021,001780,897strategy.com
1052026-04-06+4,871$67,718330766,970strategy.com
1042026-03-23+1,031$74,32677762,099strategy.com
1032026-03-16+22,337$70,1941,568761,068strategy.com
1022026-03-09+17,994$70,9461,277738,731strategy.com
1012026-03-02+3,015$67,700204720,737strategy.com
1002026-02-23+592$67,28640717,722strategy.com
992026-02-17+2,486$67,710168717,131strategy.com
982026-02-09+1,142$78,81590714,644strategy.com
972026-02-02+855$87,97475713,502strategy.com
962026-01-26+2,932$90,061264712,647strategy.com
952026-01-20+22,305$95,2842,125709,715strategy.com
942026-01-12+13,627$91,5191,247687,410strategy.com
932026-01-05+1,283$90,391116673,783strategy.com
922025-12-31+3$88,2100672,500strategy.com
912025-12-29+1,229$88,568109672,497strategy.com
902025-12-15+10,645$92,098980671,268strategy.com
892025-12-08+10,624$90,615963660,624strategy.com
882025-12-01+130$89,95912650,000strategy.com
872025-11-17+8,178$102,171836649,870strategy.com
862025-11-10+487$102,55750641,692strategy.com
852025-11-03+397$114,77146641,205strategy.com
842025-10-27+390$111,05343640,808strategy.com
832025-10-20+168$112,05119640,418strategy.com
822025-10-13+220$123,56127640,250strategy.com
812025-09-29+196$113,04822640,031strategy.com
802025-09-22+850$117,344100639,835strategy.com
792025-09-15+525$114,56260638,985strategy.com
782025-09-08+1,955$111,196217638,460strategy.com
772025-09-02+4,048$110,981449636,505strategy.com
762025-08-25+3,081$115,829357632,457strategy.com
752025-08-18+430$119,66651629,376strategy.com
742025-08-11+155$116,40118628,946strategy.com
732025-07-29+21,021$117,2562,465628,791strategy.com
722025-07-21+6,220$118,940740607,770strategy.com
712025-07-14+4,225$111,827472601,550strategy.com
702025-06-30+4,980$106,801532597,325strategy.com
692025-06-23+245$105,85626592,345strategy.com
682025-06-16+10,100$104,0801,051592,100strategy.com
672025-06-09+1,045$105,426110582,000strategy.com
662025-06-02+705$106,49575580,955strategy.com
652025-05-26+4,020$106,237427580,250strategy.com
642025-05-19+7,390$103,498765576,230strategy.com
632025-05-12+13,390$99,8561,337568,840strategy.com
622025-05-05+1,895$95,167180555,450strategy.com
612025-04-28+15,355$92,7371,424553,555strategy.com
602025-04-21+6,556$84,785556538,200strategy.com
592025-04-14+3,459$82,618286531,644strategy.com
582025-03-31+22,048$86,9691,918528,185strategy.com
572025-03-24+6,911$84,529584506,137strategy.com
562025-03-17+130$82,98111499,226strategy.com
552025-02-24+20,356$97,5141,985499,096strategy.com
542025-02-10+7,633$97,255742478,740strategy.com
532025-01-27+10,107$105,5961,100471,107strategy.com
522025-01-21+11,000$101,1911,100461,000strategy.com
512025-01-13+2,530$95,972243450,000strategy.com
502025-01-06+1,070$94,004101447,470strategy.com
492024-12-30+2,138$97,837209446,400strategy.com
482024-12-23+5,262$106,662561444,262strategy.com
472024-12-16+15,350$100,3861,500439,000strategy.com
462024-12-09+21,550$98,7832,100423,650strategy.com
452024-12-02+15,400$95,9761,500402,100strategy.com
442024-11-25+55,500$97,8625,400386,700strategy.com
432024-11-18+51,780$88,6274,600331,200strategy.com
422024-11-11+27,200$74,4632,025279,420strategy.com
412024-09-20+7,420$61,750458252,220strategy.com
402024-09-13+18,300$60,4081,110244,800strategy.com
392024-08-01+169$67,45511226,500strategy.com
382024-06-20+11,931$65,883786226,331strategy.com
372024-04-29+155$63,39710214,400strategy.com
362024-03-19+9,245$67,382623214,245strategy.com
352024-03-11+12,000$68,477822205,000strategy.com
342024-02-26+3,000$51,813155193,000strategy.com
332024-02-06+850$43,72337190,000strategy.com
322023-12-27+14,620$42,110616189,150strategy.com
312023-11-30+16,130$36,785593174,530strategy.com
302023-11-01+155$34,4955158,400strategy.com
292023-09-25+5,445$27,053147158,245strategy.com
282023-08-01+467$30,78814152,800strategy.com
272023-06-28+12,333$28,136347152,333strategy.com
262023-04-05+1,045$28,01629140,000strategy.com
252023-03-23+6,455$23,238150138,955strategy.com
242022-12-28+2,501$17,84745132,500strategy.com
232022-09-20+301$19,8516129,999strategy.com
222022-06-29+480$20,81710129,698strategy.com
212022-04-05+4,167$45,714190129,218strategy.com
202022-02-01+660$37,86525125,051strategy.com
192021-12-30+1,914$49,22994124,391strategy.com
182021-12-09+1,434$57,47782122,477strategy.com
172021-11-29+7,002$59,187414121,043strategy.com
162021-09-13+5,050$48,099242114,041strategy.com
152021-08-24+3,907$45,294177108,991strategy.com
142021-06-21+13,005$37,617489105,084strategy.com
132021-05-18+229$43,6631092,079strategy.com
122021-05-13+271$55,3871591,850strategy.com
112021-04-05+253$59,3391591,579strategy.com
102021-03-12+262$57,1461591,326strategy.com
92021-03-05+205$48,8881091,064strategy.com
82021-03-01+328$45,7101590,859strategy.com
72021-02-19+19,452$52,7651,02390,531strategy.com
62021-02-02+295$33,8101071,079strategy.com
52021-01-22+314$31,8081070,784strategy.com
42020-12-21+29,646$21,92565070,470strategy.com
32020-12-04+2,574$19,4275040,824strategy.com
22020-09-14+16,796$10,41917538,250strategy.com
12020-08-10+21,454$11,65225021,454strategy.com

Purchases, average prices and cost come from Strategy's own ledger strategy.com/purchases and its weekly 8-K filings with the SEC. New 8-Ks are picked up automatically every 6 hours (last checked 2026-10-11 17:58 UTC); a Saylor purchase post adds a preliminary row until the 8-K replaces it. The total held above is live from bitcointreasuries.net. Dates are report dates (usually a Monday), not trade dates.

The story in seven steps

  1. 1965 · 1987

    Air Force kid, MIT engineer

    Born 4 February 1965 in Lincoln, Nebraska, grew up on US Air Force bases, studied at MIT on an Air Force ROTC scholarship (aeronautics and the history of science).

    Source: Wikipedia

  2. 1989

    Founds MicroStrategy

    Co-founds MicroStrategy with MIT fraternity brother Sanju Bansal: business-intelligence software. IPO on Nasdaq in June 1998 at $12 a share.

    Source: Wikipedia

  3. 20 Mar 2000

    The dot-com crash, in one day

    MicroStrategy restates two years of results; the stock, which had climbed as high as $333, falls 62% in a single day to about $120, one of the moments that marked the end of the dot-com bubble. Saylor's net worth drops by about $6 billion. In December 2000 he settles with the SEC without admitting wrongdoing ($350,000 penalty, $8.3 million disgorgement).

    Source: Wikipedia · Washington Post, 22 Mar 2000

  4. Dec 2013

    “Bitcoin days are numbered”

    The skeptic years: he tweets that Bitcoin will share the fate of online gambling. The post is still up and became his most-quoted mistake.

    Source: X, 18 Dec 2013

  5. Aug 2020

    The Bitcoin pivot

    On 11 August 2020 MicroStrategy adopts bitcoin as its primary treasury reserve asset, after buying 21,454 BTC for $250 million. More buys follow, then convertible bonds and new shares sold to buy more.

    Source: X, 11 Aug 2020 · Strategy ledger

  6. 2022 · 2025

    Executive chairman, then “Strategy”

    In August 2022 he hands the CEO job to Phong Le and becomes executive chairman to focus on the bitcoin strategy. On 5 February 2025 MicroStrategy starts doing business as Strategy, with an orange ₿ logo.

    Source: Wikipedia · Strategy press release

  7. 2026

    The first sales

    In June–August 2026 Strategy reports net bitcoin sales for the first time (32 BTC in late May to fund preferred-stock dividends, then larger amounts), before returning to net buying from late August. Saylor says he personally has never sold.

    Source: CoinDesk, 1 Jun 2026 · X, 3 Aug 2026

Latest from @saylor

updated 2026-10-11 17:45 UTC · no reposts or replies

Text is verbatim from X; t.co links point to the media or sites in the post. Refreshed daily.

Quotes, word for word

13 quotes, each linked to the original. 12 link the post itself, 1 is as reported by the press.

“#Bitcoin is a swarm of cyber hornets serving the goddess of wisdom, feeding on the fire of truth, exponentially growing ever smarter, faster, and stronger behind a wall of encrypted energy.”
— Michael Saylor,

His most famous line. He shortened it to “a swarm of cyber hornets” many times since.

Source: X, 18 Sep 2020 · repost, 7 Jan 2021

“There is no second best. #Bitcoin”
— Michael Saylor,

His answer to “what about other coins?”. He used the line in talks before this post; we link the earliest standalone post we could verify.

Source: X, 8 Oct 2021

“21st century investors lost trillions clinging to 20th century ideas. #Gold peaked in the 19th century. Buy #Bitcoin.”
— Michael Saylor,

“Buy Bitcoin” closes hundreds of his posts; the shortest version is just “Buy #Bitcoin.”

Source: X, 5 Oct 2020 · “Buy #Bitcoin.”, 4 May 2023

“#Bitcoin is Digital Property.”
— Michael Saylor,

His core thesis: Bitcoin as property you own, not a currency you spend.

Source: X, 5 Jan 2022 · longer version, 11 Mar 2024

“Sell a kidney if you must, but keep the Bitcoin.”
— Michael Saylor,

Posted during a sharp drop; one of his most-viewed posts (over 10 million views). A joke, not medical or financial advice.

Source: X, 28 Feb 2025 (UTC)

“#Bitcoin days are numbered. It seems like just a matter of time before it suffers the same fate as online gambling.”
— Michael Saylor,

Posted the evening of 18 December 2013, US time (01:18 UTC on the 19th). Bitcoin was about $500. He never deleted it.

Source: X, 18 Dec 2013 ET

“Don’t wait to buy #bitcoin, buy #bitcoin and wait.”
— Michael Saylor,

Source: X, 18 Jul 2021

“#Bitcoin is hope.”
— Michael Saylor,

A week earlier he wrote “#Bitcoin is hope for 8 billion people and every company on earth.” The short form became his sign-off.

Source: X, 1 Jun 2021

“I'm going to be buying the top forever.”
— Michael Saylor,

The idea is older: Documenting Bitcoin quoted him saying “I’ll be buying the top forever” in May 2022, and he reposted it.

Source: X, 3 Jul 2025

“Never sell your Bitcoin.”
— Michael Saylor,

Source: X, 2 Feb 2025

“When I say “Never Sell Your Bitcoin,” I speak as one saver to another. I have never sold mine. Not one satoshi. Strategy is a public company, not my wallet. Since 2020, it has disclosed it may buy or sell $BTC to manage capital. Our shared conviction in Bitcoin remains unchanged.”
— Michael Saylor,

Written after Strategy's first net bitcoin sales in summer 2026.

Source: X, 3 Aug 2026

“We'll probably sell some Bitcoin to fund a dividend just to inoculate the market—just to send the message that we did it.”
— Michael Saylor, , earnings callas reported

Spoken on Strategy's Q1 2026 earnings call (5 May 2026, 5 pm ET). The words are as reported by Decrypt; he did not post them as text. The two @saylor links are his own posts with the call and his recap; we have not checked the recording itself.

Source: Decrypt, 1 Jun 2026 (quoting the call) · @saylor: call link, 5 May 2026 · @saylor: “Let me recap the earnings call”, 10 May 2026

“Some have asked how much #BTC I own. I personally #hodl 17,732 BTC which I bought at $9,882 each on average. I informed MicroStrategy of these holdings before the company decided to buy #bitcoin for itself.”
— Michael Saylor,

Source: X, 28 Oct 2020

Saylor memes and the stories behind them

Laser eyes

#LaserRayUntil100K · 2021

When the laser-eyes trend took over Bitcoin Twitter in February 2021, Saylor became its most famous face. On 1 April 2021 he wrote “If you don't understand laser eyes, then you don't understand #Bitcoin.”, and on 10 May 2021 he posted a laser-eyed profile picture with a three-sentence manifesto (“Laser eyes proclaim a technology to guarantee the human rights of life, liberty, & property…”). The deal was to keep the lasers until bitcoin hit $100,000, which happened on 5 December 2024.

Source: X, 1 Apr 2021 · X, 10 May 2021 · CNBC, 5 Dec 2024

“#Bitcoin is hope”

#Bitcoin is hope · 2021

Three words first posted on 1 June 2021 that became his closing line for years, with endless variations: hope for Argentina, for Turkey, for Japan, even “hope for Berkshire Hathaway”. In June 2026 he still listed it among his beliefs: “Bitcoin is hope and economic empowerment for everyone.”

Source: X, 1 Jun 2021 · “hope for Berkshire Hathaway”, 3 May 2024 · X, 10 Jun 2026

The Sunday tracker post

Sunday ● ● ● · 2024–2026

Almost every Sunday Saylor posts the chart of Strategy's purchases (orange dots, one per buy) with a cryptic caption. For a long time a Sunday chart meant a Monday filing with a new purchase, so traders watch it like a weather forecast. In 2026 the link weakened: a July post (“We're gonna need another color”) came after four weeks without a buy. Today's caption, 11 October 2026: “There’s always room for more orange.” Whether Monday brings a buy is only known from the company's filing.

Source: X, 11 Oct 2026 · Cointelegraph, Jan 2025 · The Block, 26 Jul 2026

“I'm buying more”

buying the top forever · 2022–2026

Fans sum up his approach as “I'm buying more”. We did not find a post with exactly those words, so here are the real ones: “I'm going to be buying the top forever.” (3 July 2025) and “Thinking about buying more bitcoin.” (22 January 2026, 1.6 million views).

Partly verified

Source: X, 3 Jul 2025 · X, 22 Jan 2026

“Saylor never sells”

Never sell your Bitcoin · 2020–2026

The meme is half true. Saylor posts “Never sell your Bitcoin.” and says he personally has never sold a satoshi. His company is different: MicroStrategy sold 704 BTC in December 2022 for a tax loss (and bought back more), and in June–August 2026 Strategy reported its first net sales, the largest, 2,225 BTC, reported on 6 July. On 1 August 2026 Saylor wrote: “We have never had a ‘never sell’ policy.” Since late August Strategy is a net buyer again.

Source: X, 2 Feb 2025 · X, 1 Aug 2026 · Decrypt, 1 Jun 2026 · Strategy ledger

This page is about a public figure and a public company. It is not investment advice and not a recommendation to buy MSTR or bitcoin. The kidney quote is a joke.

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